2008 Presidential Campaigns and the Internet Essay

In fairly recent times the Internet has gained vast importance for the dissemination of information to the public. The poetry of users on the Internet have grown exponentially throughout the years. presidential candidates have always recognized this fact and have procured websites to establish their viewpoints and positions on issues as well as ask for donations. An evaluation of the derriere McCain, Hillary Clinton, and Barack Obama website will demonstrate how the candidates react to their beliefs in how the public consumes information. John McCains website is the premier(prenominal) to be investigated. His website is chief(prenominal)ly around to cater to his core voters of the Republican Party, exclusively no doubt he is also attempting to appeal to all American citizens. The first thing a person will notice from McCains website is that once you initially travel to his webvarlet it will first go to an institution page asking viewers to join his email group as well as a but ton to donate money to his campaign. The website does not start out with positions on issues or contain endorsements etc. It appears McCains ultimate goal at the start is to solicit money to get along his campaign. This introduction page points an image of John McCain in black and clean with a black background, and does not contain any images or color in of the United States. (http//www.johnmccain.com/landing/?sid=gorganic)This aspect of the website is peculiar because it introduces a solicitation repair from the start. It could make or so commentators of the site not want to endorse McCain, peculiarly readers that have ventured to his site in order to learn more or so his positions. At the bottom of the donation page on that point is a atrophied draw that asks whether or not the reader wants to go to the actual John McCain website. Once a reader of the site clicks on this link consequently the real presidential website begins to form. McCains principal(prenominal) si te has three items of note. First, there is a video link that summarizes McCains torture and imprisonment in a POW camp, and the video is called Courageous Service. (http//www.johnmccain.com/) Three some other link up to the website are on this part of the page called About John McCain, wherefore John McCain, and On the Issues. (http//www.johnmccain.com/)These sections are a good addition to the website because it allows an investigating into the person, why he should be president, and his stand on the issues. The reader does not have to search through the site to find a busy campaign issue or information about McCain. It is all illogical and easy to identify. A section of rotating pictures is on this portion of the site as well that gives insight into campaign activities. An important aspect of the website is that McCain included a petition for the housing crisis.The petition is little more than a fork out of support for McCain in dealing with the housing crisis instead of w hat a reader would think as a real petition to enact some type of legislation. (http//www.johnmccain.com/involving/petition.aspx?guid=cf43f8ff-0854-4735-8346-9e4d07582474) McCains presidential campaign website shows his trials and tribulations as well as his strong points throughout. It establishes what existencey would see as a strong man that sticks by his beliefs on issues and does not waiver in the face of dissension. exclusively the website effectively establishes what McCain undoubtedly attempted to present to the public. Hillary Clintons website is akin to McCains in that it initially starts off with a donation page that appears to be separate from her master(prenominal) page. (https//contribute.hillaryclinton.com/donate-b.html?sc=a724) However, Clintons donation page is diametrical from McCains because it plays a video of her support and numerous members of a assembly cheering her name. Unlike McCain, Clintons donation page and the rest of her main site is not dark, bu t is a light shade of blue. (http//www.hillaryclinton.com/ plash/) Once a reader clicks to her main site, they are met with another page that is asking the person to join her campaign as a member. This appears to be the entire composition of her website, which is a little disappointing. A prospective voter cannot visit her site and learn about her message or positions on issues.A viewer may overlook yet another link that will send the reader to the main site. (http//www.hillaryclinton.com/ sparge/) On the main site it seems as though Clinton is concerned about triumphant the Texas delegation. (http//www.hillaryclinton.com/?splash=1) A logo pleads with the reader to help her win the state. A suck up section on the main site lists events such as winning a chance to meet Clinton and Elton John, veterans affairs, and an opinion from Congresswoman Tammy Baldwin. A little section titled The Hillary I know will show some of her positions on issues, but the logo for the link is very beau tiful and is not a major part of the page. This is in stark cable to the organized sections of the McCain site. Clintons site is more appealing to the eye, but it lacks the way that McCains website contains. Barack Obamas presidential website has the same introduction page as the other two, but this time Obama speaks directly to the visitor instead of presentation some campaign activities. In order to navigate Obamas site, a user is required to register, however a reader can attack the registration process by merely typing in his main site and then visiting the sections on issues, learning about the candidate, etc. (http//my.barackobama.com/page/user/login?successurl=L3BhZ2UvZGFzaGJvYXJkL3ByaXZhdGU)This is a horrible concept for a website because it straight will turn visitors away by making them think they pick up to register in order to learn more about the candidate. Obamas website is also in a light shade of blue similar to Clintons and offers many instances for a visitor to view videos and photos like the other campaign sites. However, it appears that Obamas website has the least amount of information available to a prospective voter, and thus is probably the worst website out of the three discussed.ReferencesClinton, Hillary. (2008). HillaryClinton.com Welcome. Retrieved work 25, 2008, from HillaryClinton.com Website http//www.hillaryclinton.comMcCain, John. (2008). John McCain 2008 John McCain for President. Retrieved litigate 25, 2008, from JohnMcCain.com Website http//www.johnmccain.comObama, Barack. (2008). Barack Obama Change we can believe in. Retrieved March 25, 2008, from BarackObama.com Website http//www.barackobama.com